California Licensed Content Marketing Director

Job Summary

A company is looking for a Director, Content Marketing.

Key Responsibilities

• Own and execute the content strategy to support awareness, engagement, and demand generation
• Develop and manage high-value content such as white papers, customer stories, and research reports
• Oversee content performance metrics and optimize based on data and audience insights

Required Qualifications

• Extensive experience in B2B SaaS, technology, or related fields in a content marketing capacity
• Proven success aligning content strategies with buyer journeys and business goals
• Strong knowledge of content repurposing across multiple channels and audience touchpoints
• Experience using data and analytics to measure performance and inform future strategy
• Familiarity with SEO, digital marketing best practices, and content distribution strategies