Senior Category Insights Manager

Job Summary

A company is looking for a Sr. Category Insights Manager.

Key Responsibilities:

• Lead the collection and analysis of market data, consumer trends, and competitive intelligence
• Analyze consumer behavior and create reports and presentations for stakeholders
• Identify opportunities in the category portfolio and collaborate on merchandising and promotional strategies

Required Qualifications:

• Bachelor's degree in business administration or a relevant field
• 6+ years of experience in market research and data analysis within a CPG company
• Proficiency in data analysis tools and software, including Microsoft Office Suite
• Strong analytical skills and knowledge of syndicated data (Circana or Nielsen)
• Ability to work collaboratively across all levels of the organization